Indian IT giant, Infosys, has announced its collaboration with tennis legend Rafael Nadal, naming him as their global brand ambassador. This strategic partnership is set to span three years and aims to leverage Nadal's iconic status to enhance Infosys' global presence.
In a formal statement, Salil Parekh, the CEO & Managing Director of Infosys, expressed his excitement about the association with Nadal. He highlighted Nadal's reputation as an esteemed champion athlete and humanitarian, embodying qualities such as constant evolution, unwavering determination, and a commitment to excellence in every circumstance
Nadal's Perspective on the Partnership
Infosys and Rafael Nadal have solidified a three-year commitment that acknowledges Nadal not only as a sports legend but also as someone capable of adapting to the evolving challenges of tennis over the years.
Rafael Nadal took to social media platform X to express his enthusiasm for the collaboration. He commended Infosys for its digital contributions to the global tennis ecosystem, as well as its positive impact on communities beyond the court. Nadal expressed eagerness to combine efforts in this venture, utilizing hashtags like #RafaXInfosys, #NavigateYourNext, and #ChampionsEvolve.
Infosys' Role in Transforming Tennis
As a digital innovation partner for major tennis events including the ATP Tour, Roland-Garros, Australian Open, and The International Tennis Hall of Fame, Infosys has been instrumental in reshaping the tennis experience for billions of fans across the world. This transformation is achieved through the integration of artificial intelligence, cloud technology, data analytics, and digital interfaces.
Notably, Infosys, in collaboration with Nadal's coaching team, is developing an AI-powered match analysis tool. This innovative tool will offer real-time insights to Nadal's coaching team, enabling them to monitor his live matches as well as access historical data from previous games.
Recent reports indicate that Infosys' employees are set to receive 80% of their variable pay for the June 2023 quarter, reflecting a substantial increase compared to the 60% average variable pay awarded in the previous quarter (April 2023) and the 70% in the same quarter of the preceding year (June 2022).
In an email communication to employees, the management applauded the company's strong performance in Q1, which lays a robust foundation for future growth and expansion.
Impressive Financial Figures
Infosys demonstrated significant financial growth during the June 2023 quarter. The company's net profit surged by 10.9% to reach Rs 5,945 crore, while its revenue increased by 10% to Rs 37,933 crore compared to the previous year's Rs 34,470 crore. However, it's important to note that there was a slight 3% dip in net profit on a quarterly basis in Q1 FY24.
In conclusion, Infosys' collaboration with Rafael Nadal as their global brand ambassador highlights a strategic move to enhance their global presence, capitalize on Nadal's iconic status, and foster technological innovation within the realm of tennis.
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