On Tuesday, Tata Group won the rights to the inaugural Women's Premier League, which will begin on March 4 in Mumbai.
The first edition will be held in Mumbai at Brabourne Stadium and DY Patil Stadium.
"I am delighted to announce the #TataGroup as the title sponsor of the inaugural #WPL. With their support, we're confident that we can take women's cricket to the next level," BCCI secretary Jay Shah tweeted.
The financials of the deal were not revealed.
The five teams were purchased for Rs 4700 crore, and the BCCI received Rs 951 crore from the sale of media rights. At the auction earlier this month, Indian opener Smriti Mandhana was the most expensive purchase at Rs 3.40 crore. Harmanpreet Kaur, captain of Team India, was sold to Mumbai Indians for INR 1.80 million. The other stars from India and around the world also made it into one of the five franchises.
The Indian multinational conglomerate had taken over from Vivo as the Indian Premier League's title sponsor the previous year.
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