The Government of India has launched a heartfelt and environmentally significant campaign titled 'Ek Pedh Maa Ke Naam,' which translates to 'One Tree in Mother's Name.' This campaign urges people to plant trees to honour their mothers, fostering a deep connection between familial love and environmental stewardship.
Overview of the 'Ek Pedh Maa Ke Naam' Campaign
The 'Ek Pedh Maa Ke Naam' campaign is a nationwide initiative aimed at promoting tree planting across India. It encourages citizens to plant trees in honour of their mothers, blending personal tribute with ecological responsibility. Launched by Prime Minister Narendra Modi on World Environment Day, the campaign has garnered widespread support from various government officials, including Home Minister Amit Shah.
Launched by Prime Minister Modi
Prime Minister Narendra Modi initiated the campaign by planting a peepal tree at Delhi's Buddha Jayanti Park. His act of planting a tree not only set an example but also reinforced the importance of individual action in environmental conservation. Modi's appeal to citizens to join the campaign and share their tree planting experiences on social media has amplified its reach.
Today, on World Environment Day, delight to start a campaign, #एक_पेड़_माँ_के_नाम. I call upon everyone, in India and around the world, to plant a tree in the coming days as a tribute to your mother. Do share a picture of you doing so using #Plant4Mother or #एक_पेड़_माँ_के_नाम. pic.twitter.com/dfviUtLbTZ— Narendra Modi (@narendramodi) June 5, 2024
Support from Home Minister Amit Shah
Home Minister Amit Shah also joined the campaign by planting a tree in memory of his late mother. Shah's participation underscores the campaign's emotional appeal and its potential to inspire people across the country to honour their mothers through a meaningful and environmentally beneficial act.
माँ और प्रकृति निःस्वार्थ प्रेम के प्रतीक हैं।
विश्व पर्यावरण दिवस पर प्रधानमंत्री श्री @narendramodi जी ने #एक_पेड़_माँ_के_नाम अभियान की शुरुआत कर प्रकृति संरक्षण पर बल दिया था।
आज इस अभियान के तहत अपनी स्वर्गीय माताजी के नाम से पौधारोपण किया। इस पुनीत कार्य से आत्मिक संतोष की… pic.twitter.com/S1AiALBBhn— Amit Shah (@AmitShah) June 21, 2024
Public Participation
Citizens are encouraged to plant trees in their localities and share their efforts using hashtags like #Plant4Mother and #एक_पेड़_माँ_के_नाम.
This social media-driven approach not only promotes individual contributions but also fosters a sense of community and collective action. The use of social media platforms and digital engagement helps in spreading awareness and motivating more people to participate, creating a ripple effect of positive environmental action.
Conclusion
The 'Ek Pedh Maa Ke Naam' campaign is a profound and impactful initiative that merges personal tribute with environmental stewardship. By planting trees to honour mothers, the campaign not only fosters a deeper connection with nature but also contributes significantly to India's environmental and sustainable development goals. As more people join this movement, the collective effort will lead to a greener, healthier, and more sustainable future for generations to come.
Inputs from: Multiple agencies
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