YouTube has announced that it will implement restrictions on the frequency of video recommendations related to sensitive topics for teenagers. The new safeguards will focus on content that compares physical features, idealises certain body types or fitness levels, and displays social aggression. While individual videos may not be problematic, repeated exposure to such content can have a negative impact on teenagers' self-perception. The decision was made based on input from YouTube's Youth and Families Advisory Committee, which consists of experts in child development and digital learning. The company has already started limiting repeated recommendations in the United States and plans to expand this feature to more countries in the coming year.
YouTube's action comes at a moment when social media businesses are being investigated for their possible effects on the mental health of young people. In October, several US states filed lawsuits against Facebook's parent company, Meta, alleging that it was a factor in the rising rate of mental health issues among young people. 33 state solicitors general have accused Meta of deceiving the public about the addictive nature of its platforms and purposefully promoting excessive use of social media among young children and teenagers.
YouTube's decision to restrict repeated recommendations related to sensitive topics reflects a growing awareness of the potential harm that certain content can have on teenagers' well-being. By implementing these safeguards, the platform aims to help teenagers maintain healthy patterns of self-comparison and promote a positive self-image. As social media companies face increasing pressure to address the negative effects of their platforms, YouTube's actions demonstrate a commitment to protecting the mental health of its young users.
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