Marc Bohan, Dior's longest-running designer, passes away at 97

Fashion designer Marc Bohan, known for his three-decade tenure as artistic director of Dior, has passed away at the age of 97. Bohan was a master of the trade and played a crucial role in keeping the spirit of the luxury brand alive after its mid-twentieth-century heyday. Bohan, who was born in Paris in 1926, always had a passion for fashion and drawing, which his milliner mother encouraged.

Photo Fashion designer Marc Bohan

He began working for Christian Dior in 1957 and produced shows in London. He took over as artistic director when Yves Saint Laurent was enlisted to serve in the military in 1961. Bohan was renowned for his strong friendships with prominent figures of the day, including Empress Farah of Iran, for whom he designed a gown for the Shah's coronation in 1967, and writers Francoise Sagan and Niki de Saint Phalle.

Photo Fashion designer Marc Bohan

His designs also caught the attention of American First Lady Jackie Kennedy, who asked her official designer to copy Bohan's Dior look. Bohan expanded the brand's reach by launching ready-to-wear lines for women, children, and men. After leaving Dior in 1989, he became artistic director of London house Norman Hartnell until 1992. Bohan was also passionate about opera and theatre and created stage costumes, winning the prestigious "De d'Or" award twice.

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