Astrology - Why do people still believe in it?

Have you ever asked someone What's your Rashi (zodiac sign)? " Have you ever mentioned your Zodiac signs on Instagram bio "Gemini Girly', 'Cancerian'? Have you ever prejudiced the nature and character of your friend just by their signs? Have you ever checked what today's horoscopes say about you or have indulged in Tarot Reading? 

Astrology is still much more relevant in this generation than we think. But, Astrology has been in a lot of criticism as it claims to Predict the Future which is not a very 'real' thing to do. If Future Predictions were that easy, everyone would have then lived a peaceful life with no stress of the future, no one would die, every calamity would be prevented and The "Astrologers" would themselves have become Millionaires. But this can't happen. 

In India, it is a common practice to get our "Kundli" check before marriage to check compatibility with the Partner. Also if facing any kind of challenge in life like unable to find a job, unable to find a bride, Some not all Indians rush to Astrologers for guidance. But why is this 'Common' even though there is no scientific evidence to back Astrology? In this Article we'll delve into some reasons why Astrology has become a billion dollar industry and why people are still believing in it.

Everyone craves certainty in their life, everyone is fascinated about what they will do in the next 5 years. Astrology serves as a coping mechanism for individuals dealing with uncertainty providing them with a framework to construct and validate a personal life narrative. Research has revealed that the fear of not knowing what might happen can be even more stressful than knowing something bad will happen. Astrology offers predictions that give people a sense of assurance and comfort they seek. When going through uncertain times, individuals tend to take their horoscope more seriously.

During times of high stress, individuals turn to astrology as a coping mechanism, even if they are not believers in it during less stressful periods. Astrology offers a structured framework and People see it as an emotional support during their tough times. It serves as a tool for some to make sense of the difficulties they are facing, providing a form of comprehension by attributing or blaming the influence of celestial bodies to their life circumstances. Have you heard the line " मेरा शनि भारी है" ( literal translation is My Saturn is heavy) , which implies my bad circumstances are due to some fault in my Saturn sign?.

People are very likely to use astrology because it gives them a way to explain their life and future. It also helps some people feel more connected to the world and understand themselves better based on their zodiac sign. We can find many websites online that even list personality traits for each sign, like Leos are leaders, have Charismatic personalities, they are ambitious and many more. People often construct their character around their signs.

Psychologists have noted that people with a strong interest in astrology tend to have an external locus of control, perceiving external factors as shaping their life outcomes. People start thinking anything that happens in their life is connected to Astrology. They believe that they have external factors that control their destinies and not them, thus believing Astrology to be a guidance tool.

In conclusion, Astrology is and always has been a part of many cultures and societies. To view Astrology as a guiding tool has been passed to many of us from our older generation, which makes people more likely to use astrology for guidance and comfort when they're going through tough times. 

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