Did you know that Durga Puja generates a staggering 40,000 crore business in West Bengal alone?
💸 Brands capitalise on this festive fervour by launching special campaigns and deals and investing heavily in #marketing efforts.
The increased consumer spending during #DurgaPuja leads to bustling malls and shops, making it a lucrative time for businesses.
With inputs from agencies
Image Source: Multiple agencies
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